Writing Tools

Publer: A Must-Have Social Media Scheduling & Publishing Tool for your Business

Publer can cater to anyone who uses social media for their business. Whether a small business owner, freelancer, or someone who owns an agency. 

It helps people like you become more efficient and effective in publishing content on your social platforms like Facebook, Instagram, Linkedin, and more!

Founders of Publer

In October 2015, Ervin Kalemi and his co-founder, Eldian Dervishi, launched this social media scheduling tool. 

Now Kalemi is acting as the CEO and developer of Publer and running his software company, Kalemi Code.

The Benefits of Using Publer 

Publer: Social Media Scheduling Tool

When running a business, time management is crucial. And although manual social media posting may not take as much time, it can still disrupt the flow of your day. 

With this software, you can plan and schedule your content in advance. This allows you to use your time wisely and minimize the stress caused by manual posting multiple times daily. 

If you need help creating your content this year, you may check this short online course about content planning.

Best Features of Publer 

Publer offers various tools and features for users, but here are some of my favorites:

  • Scheduling Features. Schedule your content faster and with less effort through the auto and bulk scheduling. You can upload up to 500 posts at once and set your preferred time and date to publish your post. Publer will automatically schedule it for you.  
  • Post-Analytics. Know what type of posts your audiences love through checking your reach, engagement, and clicks.
  • Various Content Formats. It allows you to upload different kinds of media – from videos, gifs, images to texts and infographics. Doing so can boost your engagement and connect with your audience better. 
  • Recurring Posts. Have any regular events or announcements? With this web-based software, you can effortlessly schedule whether you want that post to be published every day, week, or month. 
  • Team Collaborations. Allow your team to edit some posts or access features on your account without needing to share your username and password. This feature is very helpful if you run a big agency or have team members. 
  • All-in-One Media Library. You can import and store all your images, videos, and Gifs on your Publer. There is no need to upload your content multiple times and simply drag-and-drop photos from your media library. 

Publer vs. Competitors

Social bee

Social bees offer similar features such as team collaboration, insights tracking, and recurring posts. 

However, Publer provides cheaper and more flexible plans. Aside from that, Social bee only allows ten scheduled posts, while this tool lets you prepare as many posts as you want.

Hootsuite

Throughout the years, Hootsuite is still considered one of the best. It has a clean interface that is friendly for beginners. 

But this software can offer most of Hootsuite’s features at a much lower price. In addition, Hootsuite only provides a 30-day free trial, while Publer has a free plan.

Where to Access Publer

You can access the tools through its website. Click this link or type Publer.io on the search tab.

Registration is open anytime, and anyone can sign up. 

Plans and Special Offer

The software has two flexible plans – Argentum (Silver) and Aurum (Gold). 

You can choose between monthly, quarterly, bi-annual, and annual billing. 

Although it doesn’t have any special offer at the moment, it provides up to 20% off depending on your chosen plan period. 

The Silver plan costs $10 for monthly billing. In comparison, the Gold plan is at $20 per month. 

It will charge you extra fees if you add social media account and team members to your plan. 

Schedule Your Social Media Posts With Publer

Publer is helpful for anyone who wants to take their social media game up a notch. It’s easy to use, and the functions are intuitive. You won’t regret using this tool.

Ready to free more time on your schedule? Sign up here for free. But if you need someone to help you with content creation, you can hire our team

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