With a user-friendly interface and tons of templates for different marketing materials, it’s easy to create any graphic design with Canva. The free version includes everything you need: icons, images, fonts, banners, infographics, and more!
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Who is Canva For?
Canva is for anyone who wants to create beautiful designs without learning complicated software. Small business owners, freelancers, marketing professionals, and even students can find the software helpful for making professional-looking designs. Even if you’ve never used a design program before, you’ll be able to create stunning visuals with Canva.
Where It All Started
Canva was launched in 2013 by a company from Australia. Melanie Perkins, a Fil-Aussie entrepreneur, co-founded this software with his fiance, Cliff Obrecht, and the current Chief Product Officer, Cameron Adams.
Now, the graphic design tool has over 60M active users and is used in 190 countries.
Why Use Canva?
The main reason why Melanie and her team created Canva is to make designing easier and more accessible to people.
Of course, there’s a lot of good software before it, but most of them are either too complicated or expensive. Producing marketing materials, presentations, and social media posts way back was a time-consuming process.
Canva offers many useful tools to create high-quality designs in less time. In addition, you can create unlimited content in different media formats without coding or design experience.
Canva Features
The graphic design tool has constantly been adding and improving its software features.
Aside from providing amazing templates for digital and physical assets, like infographics, business cards, book covers, calendars, etc., they’ve introduced more useful features like:
- Drag-and-drop interface;
- Team collaboration;
- Library of over thousands of photos, illustrations, and texts, and icons;
- Image and text effects;
- Social media publishing;
- Video recorder and trimmer;
- Free stock images and videos;
- and animations.
Canva vs. Competitors
How does Canva stand out from other software? Let’s compare it with two other popular design apps:
- Photoshop – Adobe Photoshop is one of the oldest graphic design software. It was released in 1990 and has been used by professionals until now. The problem with Adobe is that it’s not beginner-friendly. The software provides more customization for your designs, but you need to put time and effort into learning the tool. In addition, it’s more expensive than Canva.
- Piktochart is a design app specializing in creating and customizing infographics and reports. Although it also has drag-and-drop features, it is used more to communicate data. This means its main targets are managers and employees, and it might not be compatible with other users. It’s also more expensive at $24.00 and provides fewer design formats than Canva.
Where to Access Canva?
Canva has its own website, but you may download its app through your smartphone or tablet. It is available on both Android and iOS devices.
Plans and Special Offers
The graphic design tool isn’t offering any promos as of the moment, but you can get a free one credit if you sign up using this special link. You may use this credit as a token to buy premium elements inside it like graphics, icons, or music.
The software’s plans are very flexible, and you can adjust the pricing depending on the number of people on your team. The most popular plan is the Pro Plan which starts at $12.99/month or $119.99/year. This allows you to share your access to 1-4 team members, publish content to eight social platforms, and cloud storage of 100GB.
If you want better control and limitations on your account, you can go for the Enterprise Plan. It starts at $30/month, but it goes up for businesses with more team members.
Try Canva Now
Are you impressed by this graphic design software? Don’t forget to claim your free credit by using our link.
Jonah helps freelancers and entrepreneurs promote their personal brand or business by teaching writing and content marketing principles. During a casual day off, she enjoys painting, shopping for home decors, watching Netflix, or hosting meetups with friends.